Ariana Madix and Jimmy Fallon headline the Macy's Thanksgiving Day Parade

The Macy's Thanksgiving Day Parade will feature another star-studded line-up.

The 98th annual parade will fill the streets of New York City's Upper West Side with new floats, marching bands and some of today's biggest stars.

“Today’s” Savannah Guthrie, Hoda Kotb and Al Roker will return to host the Emmy Awards ceremony. Jimmy Fallon & The Roots will perform, as will celebrities such as Coco Jones, Ariana Madix and Liza Colón-Zayas.

The event will also feature performances from Idina Menzel, T-Pain, The War and Treaty and Dan+Shay. TikTok sensation and Broadway newcomer Charli D'Amelio will perform alongside ballet dancers Tiler Peck and Roman Mejia to celebrate the holiday season. And Alison Brie will open the parade with a ribbon cutting.

“The Macy's Thanksgiving Day Parade is a beloved tradition that marks the beginning of the holiday season for millions of live viewers and spectators across the country,” said Will Coss, parade executive producer. “A dedicated team of artisans and production experts at Macy's Studios work year-round to bring this experience to life. This year’s 98th Macy’s Parade will inspire awe with unforgettable character balloons, unique floats and world-class entertainment that only Macy’s can provide.”

The 98th Macy's Parade line-up will be the largest yet with more than 5,000 volunteers, 17 character balloons, 22 floats, 15 heritage and novelty balloons, more than 700 clowns, 11 marching bands, 10 performance groups and the biggest music stars We salute Santa Claus and the Holidays.

The Broadway casts of Death Becomes Her, Hell's Kitchen and The Outsiders will perform live, as will the legendary Radio City Rockettes.

The latest additions to this year's parade include six new floats: Candy Cosmos by Haribo, Fantastic Rainforest by Dora, Magic Meets the Seas by Disney Cruise Line, a pasta float by Rao's Homemade, Masterfeast by Netflix and Wondrous World of”. Wildlife” from the Bronx Zoo.

The 2024 Parade is executive produced by Silent House Productions. Baz Halpin, Mark Bracco and. Linda Gierahn serves as executive producer, Sacha Mueller as co-executive producer.

The Macy's Thanksgiving Day Parade has been a holiday tradition in New York City since 1924 and is the second longest-running Thanksgiving parade in the country. It is sponsored by the department store of the same name and has aired on NBC since 1953.

The official NBC broadcast of the Macy's Thanksgiving Day Parade will air live on Thursday, November 28th from 8:30 a.m. to 12:00 p.m. ET/PT. The parade will also be simulcast on Peacock and there will be an encore on NBC at 2:00 p.m. ET/PT.