What TV buyers on Amazon want now

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Elaine covers the TV market from LA. Today is part of their exclusive tour of what every studio and streamer wants right now and how to pitch them (e.g paying subscribers only). She previously reported on Disney's brands, ABC, Disney+, Hulu and FXAnd Apple TV+.

Happy Monday, series business Subscribers: I have here your third part of our Fall Market Guide series. Today we have another pure streamer on offer: Amazon.

Production is still experiencing a major lull (as my colleague said Ashley Cullins recorded last month in her Dealmakers column), to the point where Guv'nor Gavin Newsom presented a proposal on Sunday Revitalizing California's Film and Television Industrywhich, according to the state, accounts for 700,000 jobs and nearly $70 billion in wages for state workers. If passed, the new program would reportedly increase tax credits to $3.75 billion over five years starting in 2025.

The fact that the production slump is likely to continue is reflected in the muted desires of the major distributors – linear broadcasters have limited space in the program and streamers no longer hand out green lights like candy. But that Jen SalkeThe Amazon Studios he runs is one of two places I've kept hearing about since the strikes ended late last year (the other being Netflix).

In this week's Business Series you'll learn:

• The two things every project needs for Amazon to be interested

• What the recent green lights for selling a show signal

• Who has the power? Prime Video’s unusual organizational structure – and the challenges it poses for sellers

• Why there's a bottleneck when it comes to greenlighting shows

• The only new genre of programming Amazon is excited about

• How Prime Video's interest in white man with a gun shows is evolving

• Amazon is unlikely to try the global experiment again

• The show whose audience Prime Video will continue to serve with new series

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